Author Archives: Mama Goose

Exciting Announcement!

A Note from Store Owner, Kelly Moreland:
Hello, Ithaca Families! I am very happy to be sharing this news with you. Mama Goose is about to change ownership to Kelly Serbonich, owner of Jillian’s Drawers and Parenting Naturally, LLC.
Kelly S. has a super exciting vision and plan to incorporate Mama Goose and Jillian’s Drawers into a one-stop shopping and trading hub for Ithaca families. Both stores will operate as they are now, in their current locations for another month or so, but the plan is to move them to a fabulous downtown storefront where they can be side by side and yes, there will be lots of easy parking! The location will be announced soon, but both Kelly S. and I feel great about it and we think you will too.

What will happen to your Store Credit under the new

Though Mama Goose is changing ownership and, eventually, locations, your Mama Goose Store Credit will continue to be honored under the new ownership, just as it always has been.
One small change around here is we have all gotten in the habit of referring to me as “Kelly M” and Kelly Serbonich as “Kelly S”, but everything else is pretty much business as usual! You will be served by all the same, familiar team members including Store Manager Rebeka and Assistant Manager, Anya and we will all work together to make sure the transition is as seamless as possible for you.

Why am I selling Mama Goose?
I have been honored to be the owner of Mama Goose for sixteen and a half years.
My lil’ goslings were 1 & 4 when I opened Mama Goose in December 2003 (with co-founder Michelle Stuhr) and it is clear to me the time has come for me to pass the mantle. I could not be happier with this transition plan which I regard as a win-win for Kelly S, the team (A.K.A. The Geese at the Goose) and for Ithaca families

There is one policy change we need to make this week:
Beginning August 27th, we will not be able to transfer your Store Credit between Mama Goose & Mimi’s Attic.
If you wish to transfer your Mama Goose Store Credit to Mimi’s Attic (or vice versa) it’s important that you do so by Wednesday, August 26th. I apologize for this change as I know many of you enjoy transferring store credit back and forth between the two stores. If you are happy with where your store credit is, there is nothing you need to do.

Thank you, once again, for your commitment to local business and sustainability and for your part in helping Mama Goose thrive and serve Ithaca for years to come. 

Kelly Moreland & the Geese at the Goose

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We are Having a School Supply Drive!

Mama Goose
 & Mimi’s Attic are partnering with Catholic Charities Tompkins/Tioga to collect donated new school supplies for families in need. All donated items will go to Catholic Charities’ Backpack Giveaway Program.School Supplies Needed:

Drop off new school supplies during store hours Mama Goose or Mimi’s Attic August 15-29. For each item you donate, you will receive one raffle ticket for a $50 gift certificate to Mama Goose or Mimi’s Attic!

Such an important year to help students out and brighten their day. Please donate if you are able!

If you would like to receive school supplies for your child, please contact Catholic Charities and submit your request no later than 4:30 pm August 28, 2020 by mail or calling our Ithaca office at 607-272-5062 ext. 27 (you will answer questions on their answering machine). Items will be available for pick up after September 4, 2020.

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We’re Reopening! And other news

Hey, Ithaca Families!

We hope you and your loved ones healthy and well. We are now in Phase 2 of NYS Forward and are happy to announce that we are ready to welcome you back into the store on June 11! There are lots of significant changes and caveats to this re-opening, so please read on carefully and keep an eye on our website for future updates. 

When we started working on our re-opening plan, it became clear to the team that another issue was at the forefront of our minds. Our support of BLM and the fight against systematic racial injustice isn’t new, but we’ve been asking ourselves how we can be more intentional as a small business. We feel strongly that simply saying “Black Lives Matter” isn’t enough. Below are some of the things we are doing as a company to be better allies: 

  • Prioritize selling the products of local BIPOC artists and artisans. Please apply HERE to our Local Maker Program. This project started at Mimi’s Attic but has grown to include Mama Goose too. 
  • Reaching out to local, black-owned businesses to see how we can drive business towards them through partnerships and collaborations. 
  • Donate 10% of our profits from June 12-17 to programs that provide services and support to our local BIPOC community. Funds will be donated to Southside Community Center
  • Encouraging discussion, activism and education amongst our staff by providing articles and resources about diversity, racial justice and more. 

Beginning June 11, we are once again open for in-store shopping! Here’s how it will work:  

  • For now, hour business hours are Mon-Sat 10-5, Sun 12-5. All staff and customers over the age of 2, are required to wear a mask inside at all times. The masks can be cloth, but must cover the nose and mouth. 
  • The number of customers in the store will be limited to no more than half of our legal maximum occupancy, including children over the age of 2. 
  • If you arrive at the store, and it is at capacity, we will kindly ask for your phone number and that you wait outside or in your car. Then, we will call you as soon as a spot opens up.(Alternatively, you are welcome to call us when you first arrive and we will let you know if we are at capacity or not). 
  • With this in mind, please try to limit the number of “non-shoppers” who accompany you.
  • For the time being, we have removed our toys from the shelves and play areas (sorry, lil’ goslings!) and are working to get them up on Shopify for you to purchase that way. 
  • All customers and staff are asked to remain at least 6 feet away from each other unless separated by a plexi barrier. 
  • We will be wiping down door handles and high-use surfaces frequently throughout the day. 

You can still shop with us by phone, email, or through social media! Give us a call or shoot us a message to get started. You will purchase your items over the phone and we can meet you at the door with your purchased items. 

If you have items you would like to consign or sell, please call us at 607-269-0600 and make an appointment. We are not able to accept walk-ins at this time. We are taking in merchandise very selectively so that we can maximize our resources of time and money on merchandise that is in demand now and will move quickly. Being selective and buying by appointment only will also help pace our intake in a way that will accommodate our new systems of quarantining incoming merchandise for at least 24 hours before we process it and move it to the sales floor. For more information about what we are buying and consigning, click HERE

We still have a lot of great spring merchandise in stock, but some sizes are a bit “thin” because we haven’t been taking in new merchandise for the last three months. Please take advantage of the coupon below to make the most of your visit and load up on what we have!  Rest assured, our racks will get fuller in the coming weeks!

All sales are final except shoes and baby equipment, which must be returned within 7 days of purchase (sooner is better).
Thank you for your understanding.

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Phase 1 Reopening at Mama

Hey, Ithaca families!

Our sales floor is not yet open to the public, but here’s what we’re up to and how we can still serve you!

  • We are at the store 7 days/week 10am – 4pm, ready and eager to help you make purchases over the phone. Call us at 607-269-0600 to make a purchase, message us on social media or email us at [email protected] with questions. Sales are completed in the order calls are received. 
  • We are bringing staff back in stages and will soon be increasing the hours we are available to serve you remotely.
  •  All purchases made can be picked up outside the store by appointment, between 10am and 4pm. If those times do not work for you, we are happy to work with you to make arrangements for you to pick up your items. 
  • We are not able to take returns at this time. However, before you make your purchases, we can send you photos as needed so you can get an accurate idea of the item’s condition before committing to purchasing it.
  • We are not currently offering holds. 
  • Our apologies, we are not currently buying or consigning. We will let you know as soon as we feel it is safe and feasible to do so, but you can always email pictures of items you’re interested in consigning with us to [email protected]!

Shop on Social Media Take a gander at our Facebook and Instagram for shopping inspiration. We will continue posting both new and gently-used items from around the store. Message us when you see something you like, and remember, we have a ton of merchandise beyond what is posted!

Looking for something specific? Just give us a call, shoot us a direct message, or email us. We’ll be happy to help you find what you’re looking for. If we don’t have it, we can add you to the wishlist. While we aren’t accepting new items right now, our buyers can keep an eye out for you when buying resumes.

Ready to make a purchase? Call us to purchase it! ☎️ Our number is (607) 269-0600. Once you’ve made your purchase, we’ll schedule a time for contact free pick-up.

Interested in making a purchase, but don’t want to pull the trigger without seeing products in person? Schedule a window shopping appointment! We’ll work with you in advance to select items that you are interested in. When you arrive at your scheduled appointment time, we’ll show you the items through our front window! You can then decide whether to purchase them.

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Important update from Store Owner, Kelly Moreland

We have temporarily ceased all business activity, including our remote shopping, as of the end of day March 20, 2020. We will revisit this decision in two weeks and reach out to you via social media and our email blasts. If you are not already receiving emails from us, please join our mailing list (to the right) so that you can receive updates from us in the coming weeks.

Thank you for staying connected with us during this time of change, and helping us get our online shopping launched. We feel optimistic about the systems we created to continue to serve you remotely (online and over the phone) and will strive to get that up and running again when we feel it is safe for our staff to do so.

From all of the Geese at the Goose, we wish you and yours safety and well-being.

Attn: Consignors

You should receive an email from us with the following information about possible questions you may have for us now that we have closed for business for the time being:

Q: Can Mama Goose extend my consignment period?

A: Yes. Your consignment contract will be on pause for the next two weeks. We will get in touch with you at that time and update you on your options. 

Q: Can I get my item/s back now?

Yes, we will be conducting business until 4pm Friday 3/20/20. If you call us, we can make arrangements for you to pick up your item/s from one of our parking lots. There will be no person-to person contact at that juncture, so please bring someone to help you load your item/s into your vehicle if they are large.

Q: If I can’t pick up my item/s by the end of the day on Friday March 2oth, can I pick them up in 2 weeks?

Yes, if permitted, we will work with you to make your items available for pick up. 

Q: I am expecting a payment for something that has sold. 

A:  We will be sending checks to consignors who have had all their items sell (just like usual).    If all your items haven’t sold, you may request a check by 3pm Friday, March 20th to be put in the mail. Any requests not received by that time will not be able to be honored due to a limited number of hours before our staff can no longer report to work. 

Q: Will you be buying and consigning again?

We will keep you apprised (via our website, email blasts and social media) when we begin to take in consignment items again.

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March 17th Update from Mama

Like you, we are striving to respond to the changing events of the day the best way we know how and as rapidly as possible.

Beginning March 18th, our stores will be temporarily closed to the public, but all of our merchandise is available for purchase online and over the phone. Please take a few minutes to read about all of our new REMOTE SHOPPING OPTIONS which we hope will meet your shopping needs while our sales floors are closed. These measures will help us in the following ways:

  •  Our skeleton crew can focus on serving you online and over the phone.
  •  Less overhead will help us conserve our resources so that we can support our remaining staff as much as possible.
  • We will be supporting Ithaca’s mission to “flatten the curve” by exercising social distancing and help our health system fortify their resources and systems.

Sellers and Consignors
We are not buying and consigning merchandise at this time. Consignors, thank you for trusting your merchandise with us. We will continue to work to sell your items for you as swiftly as we can.  We are sending a direct email communication to all current consignors which will answer questions you may have and outline our options for proceeding together in this unchartered territory. To allay any immediate concerns, please know that you are welcome to come pick up your items at any time. Just call us and we can bring your items out to your car for you. All payments for sold items will be by check and will be sent to you by mail. If you have items you would like to consign with us, and think they would sell in the current climate, please call us or email us (with photo) and we will add you to our list of people to contact when we are taking in consignment items again. 

Please check out all of our new Remote Shopping Options and give these new systems a whirl! This is a great way to meet some of your shopping needs in a safe and efficient way and of course,  keep supporting local business and your community. 

As fast as we usually work to get our new merchandise on the sales floor, we will now work that hard to get our merchandise posted online for you. We will also be available by phone as much as possible for phone orders and personal shopping. Please stay tuned as we update the hours we will be in the store and available for these services. 

Thank you for supporting Mama Goose & Mimi’s Attic, and all of Ithaca’s locally-owned stores.

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So Many Remote Shopping Options!

Despite the uncertainty we’re all feeling right now, we’re excited to offer you some new remote shopping options both online and over the phone.

1. Mama’s new Shopify page

Add items to your cart and checkout on the Shopify website. We will be adding clothes in all sizes as well as books, toys, games and puzzles. We’ll strive to get this populated as fast as we can. Visit our page at

2. Mama’s Facebook page

See something you like? Call us and order over the phone. Visit

3. Mama’s Instagram page

See something you like? Call us and order over the phone. Visit

4. Mama’s personal shopping service

Call us, tell us what you want, we will gather it, communicate with you as needed with photos and ring you out over the phone. This includes new and used products.

To make purchases over the phone, call us at (607)269-0600

Pick-up at the store

All Mama online purchases can be picked up at the store for free. Simply call us, schedule a time for pick-up and we will bring the items out to you or you can pick them up at our convenient side door on Corn Street.

For now, all sales will be final until further notice. Thank you for understanding this change in policy.

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Mama’s Response to COVID-19

Hello, Ithaca Families!

We wanted to take a moment to acknowledge the role we play as a community gathering and shopping place, and address some concerns you may be having regarding such spaces. The health and well-being of our customers is always a priority, but especially so now. We are closely monitoring COVID-19 updates from Tompkins County Health Department, Centers for Disease Control and Prevention, and the NYS Health Department. As recommended, we have tentative contingency plans in place for various scenarios and are revisiting them and meeting about them daily.

New Procedures We are upping our cleaning game to help keep you and your loved ones healthy and safe. In addition to our nightly cleaning routine, we are now wiping down high-use surfaces and doorknobs a couple of times throughout the day. We always strive to use natural/minimal chemicals for cleaning but, for now, we will be using EPA recommended cleaning solutions also.

Our goal, as always,  is to spread the love not the germs!

Consignors Thank you for consigning with us and trusting us with your items. We will stay in close contact with you about your consigned items should anything in our procedures need to change. As always, if we offer storewide sales and discounts, that never affects your consignment payouts. We would be similarly conscientious about any unexpected variables that might affect your consignment timeline.

The Mama Team We are committed to taking care of our team. We are in continual communication to offer guidance and information so they can keep themselves and their families safe. We’re encouraging sick team members to stay home to keep the rest of the staff and our customers safe and healthy. We are also aware that some people may not feel comfortable shaking hands or having other physical contact at this time, and will gladly offer and accept bows, waves, grins, and jazz hands in lieu of a handshake.

xoxo Mama 

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Look of the Month: February

Brrr! It’s been a chilly winter so far, and it looks like more snow days are coming. So, what’s a mama to do with plunging temperatures outside? Make sure your goslings are warm and cozy inside! This month’s models, Charlotte and Elijah, show off the latest in snow day chic.

Cool kid Elijah is relaxing in a Gymboree thermal (size 10/12, $5.50), Mini Boden lounge pants (size 10/12, $14.95) and fleece-lined navy Crocs (size 1, $14.95.) Big sister Charlotte is crushing it in a crushed velvet leisure suit by Rockets of Awesome (size 8, $12.95) and Juicy Couture slippers (size 4, $9.95.)

Elijah increases his coziness factor by adding an Ithaca College Under Armour hoodie (size 10/12, $14.95.)

Charlotte snuggles up in a second set of comfy clothes, featuring a Juice Couture sweatsuit (size 12, $11.95) and Bebe boots (size 3, $9.95) For maximum relaxation, she adds a mermaid blanket ($7.95!)

How do you keep your kids snug as bugs in a rug on cold days? The Goose has plenty of extra layers to help your family ride out the rest of this winter in soft and cuddly style.

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Surviving Cabin Fever

The kids are back in school, your annual cookie supply is dwindling, and big box stores have swapped their displays of red and green for hearts and chocolate. It can only mean one thing: it’s cabin fever season!

It can be a to struggle to find ways to fill these cold, winter days for you and your goslings. We’ve rounded up some ideas for you!

Crafts & Kits

Start those creative juices flowing! Engaging in creative endeavors is a great way to keep a child’s mind and hands occupied. Whether it is knitting, painting, or building model rockets, crafts and kits allow children to build find motor skills and think creatively. Plus, the sense of accomplishment they’ll feel when they finish a project is truly priceless!

Games & Puzzles

Gather the whole gang for some family fun with a game night! We have games for every age and personality. Looking to challenge your trivia knowledge? Try Trivial Pursuits, Wits and Wagers, or Cranium. Want something more lighthearted and goofy? Check out a game like Eat it or Quelf. Prefer the classics? Chutes and Ladders and I Spy currently grace our shelves! No matter what game you choose, having a game night is sure to be a wonderful time of family bonding.

Books & Movies

If the early nightfall and snowy days have you feeling slow and sleepy, we’ve got you covered. Heat up some cocoa in your favorite mug, slip into your fuzzy socks, and grab your favorite book or movie! Books and movies are a great way to go on a new adventure without ever leaving the comfort of your living room – perfect for when you’re stuck inside due to bad weather or the inevitable winter sniffles.

The best part? All of the items featured here are included in our Buy 2 Get 1 Free sale happening right now! This sale ends on January 12th, so don’t wait! Stop by this weekend to stock up on everything you need to beat cabin fever this winter.

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